Blog
Guides, real numbers, and campaign ideas from thousands of loyalty programs.

What truly makes a customer feel valued? Is it another 10% discount they could get from any competitor? Or is it something deeper? Many loyalty programs are…
Nov 3, 2025
Consumers today don’t just want great products or rewards for their loyalty. They want an easy customer experience. That means ordering ahead without waiting in…
Oct 20, 2025
72% of consumers purchase more often from brands when enrolled in their loyalty programs. That’s not by accident. It’s because customers today expect to be…
Oct 7, 2025
Most businesses think loyalty is built on discounts. But what consumers are truly craving is something far simpler and far more powerful: customer recognition…
Sep 22, 2025
If you run a restaurant, retail store, or service business today, you’ve probably felt the pressure: customers have more options than ever, competition is…
Sep 2, 2025
Restaurants run on razor-thin profit margins, typically between 3% and 6%. And, over the past five years, food and labor costs have surged by nearly 35%. This…
Aug 11, 2025
Marketing is great. But did you know that the best marketing comes from the people around you? 92% of consumers trust recommendations from friends and family…
Aug 6, 2025
Is your foot traffic declining because tech giants like Amazon and Uber Eats continue to raise expectations around convenience, personalization, and speed? To…
Aug 1, 2025
If you think a restaurant gift certificate or gift card is just another holiday stocking stuffer, think again. For modern restaurants, gift certificates and gift…
Jun 17, 2025
– We are excited to share that TapMango, a leading customer loyalty and engagement platform, has been recognized with multiple awards, like 2025 “Best Customer…
Jun 3, 2025
Want to show your customers how much you value them? Good idea. With so many of your competitors fighting for the same dollars, customer appreciation gifts are a…
May 2, 2025
Finding new ways to attract customers and generating sales for your business is now more challenging than ever. And thanks to fierce competition in the food…
Feb 26, 2025
If you’re running a small or mid-sized business, we know how hard it can be to stay up to date on relevant industry news that could help you increase revenue. To…
Jan 24, 2022
If you’re running a small or mid-sized business, we know how hard it can be to stay up to date on relevant industry news that could help you increase revenue. To…
Jan 10, 2022
#meetthemerchant For the month of March we will be featuring some of our fabulous merchants in a weekly series called March Meet the “Merchant”. If you are a…
Mar 22, 2021
Bubble Tea #meetthemerchant For the month of March we will be featuring some of our fabulous merchants in a weekly series called March Meet the “Merchant”. If…
Mar 15, 2021
#meetthemerchant For the month of March we will be featuring some of our fabulous merchants in a weekly series called March Meet the “Merchant”. If you are a…
Mar 1, 2021
Overall, the “Golden Quarter” remains incredibly important to all retailers with up to 30 percent of their annual revenues represented during this sixty-day period…
Dec 1, 2020
! SoftwareSuggest announced the winners for the SoftwareSuggest Awards 2020 and we’re delighted to announce to be among the winners for “Best Value.” The…
Nov 27, 2020
Now that the days are getting shorter and the nights are getting colder, day to day interactions with your customers are starting to change– especially with the…
Nov 18, 2020
The last 3 months changed everything for businesses of all sorts- especially independent eateries. While many businesses closed, we are seeing a lot of emerging…
Jun 22, 2020
Third-party ordering services like UberEats, DoorDash, and GrubHub provide restaurants with excellent options for marketing their locations locally and growing…
Feb 3, 2020
Just like any other business, restaurants also need effective marketing campaigns to be successful. Tracking your restaurant marketing efforts can be a very…
Dec 23, 2019
Back to School season is a great time to recruit new loyalty program members and drive traffic to your business. Here are 7 fun campaign ideas to inspire you: 1…
Aug 30, 2019
In addition to rewarding your loyalty customers and soliciting new business, you can use your loyalty program to manage and reward your customers. In celebration of…
Aug 30, 2019
Want to grow your business without spending thousands of dollars on marketing and advertising? Here are some great ways to get your existing customers to help you…
Jul 24, 2019
It’s time to promote your mobile app to your customers. With TapMango, you get your own custom mobile app that’s branded to your business. With this app, your…
Jun 4, 2019
The Instant Deal feature allows you to run a 24 hour flash sale where you can send a deal directly to your customers via text or email. Your customers can then…
Apr 24, 2019
One of the best ways to grow your business is to build a relationship with your customers; however, many businesses are struggling to do so as only 37% of…
Apr 18, 2019
We are excited to launch our new tablet branding designed for businesses with high foot traffic. With this new design the enrollment process becomes much easier and…
Mar 24, 2019
In celebration of the International Day of Happiness, we’re sharing with you our top 10 tips to keeping your customers happy. Here are a few of the many ways you…
Mar 20, 2019
Did you know that TapMango’s integration with Lightspeed is one of the most robust POS-Loyalty integrations on the market? Even if you’re already integrated there’s…
Jan 31, 2019Meet Aaron and Artichoke from Pet Food Platters, a pet boutique specializing in raw pet foods. In this edition of the cutest merchant spotlight we’ve ever done, we…
Dec 13, 2018
Black Friday should be a frenzy for your customers, not for you. Find out how your rewards program can make this busy weekend a lot more fun for your customers and…
Nov 21, 2018
So you’ve launched a rewards program but it’s not getting traction. Maybe you’re just starting out and you’re scratching your head about what to do next. How do you…
Oct 12, 2018We took a trip to this French-inspired coffee shop in Toronto to sample their delectable dishes. Steps away from Eglinton station lies a quaint French café that…
Sep 10, 2018
Exposing Your Business at Expos: Using Loyalty to Network and Grow Your Business at Trade Shows As a small business, you really do have to be the jack of all…
Aug 23, 2017
Right now, we are living in the age of innovation. We have lived through the inception of the internet and computers, and continue to bear witness to…
Aug 18, 2017
Having a rewards program may be the best choice for your business, as it creates an incentive for the customer to return; however, this strategy is not…
Aug 18, 2017
It’s no secret that more and more small businesses are taking on the services of a rewards program provider to bolster their sales and increase customer…
Aug 17, 2017
The Customer Loyalty Craze In today’s day and age, as a small to medium business owner you must ask yourself (and if you don’t, you should), what can you do to…
Aug 17, 2017
Changing the Game! From Crazy Eights to Call-of-Duty, Minecraft to Magic the Gathering, the gaming industry is absolutely massive. Gone are the days that gaming…
Aug 17, 2017
Loyalty 3.0 In the retail world, where the emphasis is placed on customer experience, what merchants can offer to consumers is crucial to success. One of the…
Aug 17, 2017
Engaging with customers in the age of referrals In today’s era of instant, infinite media, society has been flooded with advertisements, and each individual…
Aug 13, 2017
USING A CUSTOMER LOYALTY PROGRAM TO ENHANCE YOUR NUTRITION SHOP Source: Your Total Body Your mom always said to take your vitamins, and Vitamin Loyalty is the…
Aug 13, 2017
Chef Bab T is the maverick behind GET GRILL and needed to find a way to keep his customers coming back, without necessarily giving away too much free stuff…
Aug 13, 2017
? Loyalty programs are marketing efforts that reward, and therefore encourage, loyal buying behavior, behavior which is potentially beneficial to the firm…
Jun 16, 2017
Get the grill fired up, get your polos pressed, and prepare your best puns because Father’s Day is just around the corner. From survival kits to dad joke…
Jun 13, 2017
“A picture is worth a thousand words” – English idiom. Communication is ever-dynamic – from smoke signals that warn of approaching invaders to tweets featuring…
Jun 12, 2017
Acquire and Use Customer Feedback in a Customer Centric Market In today’s age of customer-centricity, the number one factor that retail stores compete for is the…
Aug 31, 2016
Due to the recent news regarding the COVID-19 virus, we recognize that this will be a challenging time for the small business community. During this time, TapMango…
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